Schick Hydro has revolutionary technology that makes their razors very advanced. Yet, you and the rest of the world doesn't know that since Gillette trumps the category by outspending them ten-fold. "How do we emphasize Schick Hydro's revolutionary gel reservoir and how it protects your skin better than Gillette in an impactful way? Oh–and we only have budget for a :15. Good luck!". We landed on a some sharp looking animatic.